Live Shopping on TikTok

Selling Everyday
Items for Less.

We buy liquidation pallets and bring you name-brand beauty products at a fraction of retail price — every week, live on TikTok.

Skin Care · Hair Care · Make Up · Bath & Body · and More!

Simple as 1-2-3

How to Shop With Us

Follow Us on TikTok

Follow @roc_liquidation on TikTok and turn on notifications so you never miss a Live sale.

Join a Live Sale

When we go live, hop in! We showcase products in real time — ask questions, see them up close.

Shop & Save

Claim items during the live and checkout instantly through TikTok Shop. Delivered right to your door.

What We Sell

Shop by Category

Every pallet is different — which means new deals every live. Here's what we typically carry.

Skin care products laid out on a clean white surface

Skin Care

Cleansers, serums, moisturizers & more from top brands.

Hair care bottles and accessories

Hair Care

Shampoos, conditioners, treatments & styling products.

Assorted makeup products including lipstick and eyeshadow

Make Up

Foundations, palettes, lip color & beauty essentials.

Bath and body spa products with candles and towels

Bath & Body

Lotions, body wash, scrubs & luxurious bath treats.

Fragrance and perfume bottles

And More!

Fragrance, wellness, health & home finds every week.

New Deals Weekly

Every live is unique. Follow us to catch the latest inventory drops.

Watch Live

Our Story

Bringing You the Best Deals, Live fromRochester, NY

ROC Liquidation was born from a simple idea: why pay full price when you don't have to? We source liquidation pallets from major retailers and warehouses — packed with name-brand skin care, hair care, makeup, and beauty products.

Instead of a traditional store, we bring the deals directly to you through TikTok Live. Every sale is interactive — you see the real product, ask questions in real time, and claim items instantly through TikTok Shop.

ROC is Rochester — and we're proud to be a local business bringing value to our community and beyond.

Rochester, NY
Live Every Week
Name-Brand Products
Fraction of Retail Price
Shop @roc_liquidation
Beauty and skin care products arranged attractively

50–80%

Off Retail Price